Here is Idol Rumble’s catered list of K-pop new releases for the week of 7/16/2023. You can access the full playlist on the top right of the video.

Rob’s Pick of the Week

NewJeans - Cool With You/Get Up

I like Cool With You, but let’s be real, I’m here for Get Up, all 35 seconds of it. Let this be an official campaign to get this interlude made into a full length song. The rnb with the well-produced beat is a chef’s kiss. Like the short Jo Yuri songs, let’s let the producers know what we want.

Rob’s Second Pick of the Week

NCT DREAM - ISTJ

It’s nice of them to make a song about my MBTI. This song overall is just really catchy. Those layered vocals that SM is really good at doing provide a big contrast to the hype chorus that I’m usually not into. I almost skipped this song, but that bridge that just comes out of nowhere got its hooks in me. It’s that nonsense change up that NCT likes to do and I’m here for it. Can I get a whole song of this part, it’s like an underground rnb/hip hop/pop song. It’s almost as if NCT changes it up more than NMIXX does nowadays.

Rob’s Third Pick of the Week

NewJeans - ETA

The vuvuzela sounding horn didn’t sit well with me at first, but the vocals saved it greatly for me. I guess that does play into the urgency of the storyline in the MV, but it still sticks out to me. I also really like that second verse with the light rapping was also super catchy. They really don’t miss.